Parija Rangnekar – Page 93

In 1959, the first-ever dating service- Happy Families Planning Services- was launched by Phil Fialer and Jim Harvey at Standford. It was a class project where a questionnaire was used to match 49 men and 49 women with an IBM 650- an early digital computer. That is how the concept of technology-based dating services began.

Later, in the year 1995, Match.com and Yid.com, the first modern dating websites were launched and since then, online dating services have evolved tremendously. As of now, about 8000 dating apps/websites exist on the web. And the latest online dating apps like Tinder and Bumble have broken all the records and have proved to be ground-breaking discoveries in this domain.

As reported by Statista, a popular online portal for statistics, Tinder has an audience size of 7.86 million and Bumble has around 5.03 million users.

These numbers are good indicators to recognize the potential of this domain. Owing to this, startups, and entrepreneurs across the globe are focusing on architecting such unique dating apps.

So, this blog is an attempt to provide a brief guide on dating app development for those looking to create a new-age dating app. Here, we will shed light on several parameters related to architecting dating apps. Let’s get started.

Major Types of Dating Apps

Geographic Proximity Dating Apps: It enables users to find a match based on their geographic proximity, by selecting a radius up to which they want to see the profiles. Ex. Bumble

Matching Algorithm-Based Dating App: The app algorithm compares different profiles of the users based on personal survey information and suggests matching profiles to them. Ex. eHarmony

Niche Dating Mobile Apps: These are apps targeted to a specific niche or group of people. For instance, ‘The League’ only allows people with advanced education and careers for matchmaking. Likewise, ‘DateMyPet’ is another dating app exclusively meant for pet lovers.

Traditional Dating Mobile Apps: These are like so-called ‘old-school’ dating apps, simply replicating the features of the web versions of the apps. Ex. OkCupid.

Key Features of New-age Online Dating Apps

Features are the most important attribute of a dating application and play a vital role in the success or failure of the app. So, here we have enlisted the top features that the dating app development services consider while creating such advanced apps. These features are broadly classified into two main categories: Features for the user panel and features for the admin panel. Let’s have a look at both of these categories.

Feature for User Panel

Registration and Login

User Profile Creation

Geo-location Feature

Search Bar and Filters for matching

Match-making based on Gender, Location, Age, etc.

Send, Accept or Decline Requests

Match Feed

Real-time Chatting and Audio/Video Calling

Alerts and Push Notifications

Reporting and Blocking Users

Social Media Integration

Online as well as Offline Accessibility

Settings

Safety and Security

Multiple Languages Support

Flexible Payment Options

Rewards/Loyalty Bonus/Discount Offers for Referring New Users

Feature for Admin Panel

Secure Login to Admin Dashboard
Verification of User Profiles
Managing Notifications
Managing Menu/Screens/Pages
Managing Users/Requests/Rewards
Multiple Payment Gateway Integration and Currency Support
Managing Membership Packages
Managing Affiliate and Partnership Program
Running Promotions/Offers/Discounts
Managing SMS and Email marketing
Viewing Reports and Data Analytics
Tracking Revenue
Content Modification using CMS

Monetization Strategies for Online Dating Mobile Apps

There is tough competition in this arena and the cost of developing a unique dating mobile app, too, is quite high. So, it is essential to apply some monetization strategies to generate revenue down the line. Let’s explore them.

Affilate Marketing/Selling Advertisements

Affiliate marketing i.e. in-app advertisements is one of the best practices to make money when there is a good amount of traffic on your website or app. It is a tried and tested technique in which you need to display ads of diverse brands and companies for promoting their products on your app, by using Google AdSense or directly from the companies. You can earn money when the users either view the ad, click on it, or buy some product through the ad.

Subscribing to Premium Plan

This is one of the commonest monetization strategies being extensively used by most dating apps. By subscribing to monthly or yearly plans, the users can avail several premium features like removing ads, getting contact details of the matches, unlimited liking, swipes, and chatting, etc. options. For example, Tinder offers a premium plan i.e. a Plus Edition using which, the users can view users from other cities too and even change their location, they can undo their swipes done in the past, get unlimited likes, etc. Another app like OkCupid provides features like removing ads, matching with more number of users, receiving one boost every day, etc. in their Premium Offers.

In-App Purchase

This is another technique in which the users can buy something additional from the app, besides the free services. They can buy extra swipes, likes, stickers, emojis, etc. for instance. An app named ‘Badoo’ is a good example of in-app purchases. Users can get additional benefits like highlighting their messages, sending crush alerts, browsing anonymously, viewing who liked them, sending gifts, etc. in exchange for some money.

Rewarded Videos and Surveys:

Videos and surveys can be embedded in the app for the users to watch videos or take part in surveys so that they earn some coins to help them pay for their membership or even unlock in-app features.

Integrating ecommerce:

Users often wish to buy gifts for their partners, and so, they could buy from the app if eCommerce software is synched in the app. The only thing that needs to be assured is that eCommerce functionality should not affect your app’s working and ultimately the core aim of the dating app.

Cost Required for Dating App Requirement

The cost of mobile app development depends on the features to be embedded in the app, the technology stack, and the development strategy you choose. Besides, it also depends on whether you choose to develop a full-fledged app or go with an MVP model. An MVP model would cost $18,000 approximately. Also, we have calculated the approximate cost of creating a full-fledged dating app like Tinder or Bumble, as given below:

Native Android dating app: $25,000

Native iOS dating app: $25,000

Hybrid dating app: $45,000

So, here we come to the end of this blog, and hope it will be beneficial to you in your Dating app development journey! For any assistance, please feel free to comment below or reach out to us, a forward-thinking dating app development company- Biz4Solutions!

Are You Interested in Building a Top-Class Website or Mobile App?

In today’s digital era, websites turn out to be powerful means for promoting a business. A business without an online portal is like a bird without wings! Business organizations using web apps to sell their services or products; succeed in creating a profound impact on consumers. Nevertheless, a web app must also be responsive. The responsiveness of a website depends on the following aspects:

The time taken for initial loading
The speed of transition between pages
The app’s capability to adjust and adapt to the screen sizes of diverse electronic devices.

Robust and responsive web apps result in happy and loyal customers!

Choosing an effectual app development framework; plays a key role in building a responsive website, capable of capturing the market. Most technical experts of the software sector will vouch for Angular JS to be one of the best choices for responsive web application development. AngularJS was launched by Google in 2009 as an open-source framework based on JavaScript, HTML, and CSS; for developing exemplary web applications. Ever since then, this remarkable framework has survived all odds and retained its goodwill even to this date.

Angular JS App Development is credited to have architected responsive enterprise apps for many significant brands like Netflix, PayPal, Lego, Weather, etc., and helped them to earn fame and recognition. This blog discusses the reasons why Angular JS web application development services is recommended by experts for building responsive applications.

Reasons to choose the Angular JS framework for Responsive Web App Development

A hassle-free Web app Development Process

Crafting web applications with AngularJS turns out to be a hassle-free process because:

Angular development depends on HTML alongside JavaScript and so, interactive web designs can be easily created. Therefore, more tasks are executed with lesser coding, saving time, and effort of developers.
Doing development in AngularJS is effortless if the Mobile App developers have prior coding experience of using other JavaScript frameworks such as JQuery, Backbone.js, etc
It accompanies ng-class and ng-mode which are a part of the usual tasks in JQuery.
Angular app developers have to just write a few lines of code for executing the tasks of two-way data binding and saving.

Design creation benefits

AngularJS developers can use the option of Markup to identify elements in a document without the need for breaking the whole app. Specific parts of the code are re-organized to serve this purpose.

Code reusability

The feature of code reusability is one of the upsides of AngularJS. It helps to architect responsive, complex, enterprise-level web apps; reduces the time-to-market, and eases out the implementation procedure.

Availability of Filters

The AngularJS environment offers various filters for uppercase, lowercase, numbers, order by, date, currency, etc. that help developers to transform the data that is stored in the Angular JS responsive design. For creating their own filter, developers need to register a new filter factory.

Enhanced programming

AngularJS offers some ingenious features that enhance programming practices. For instance, Angular directives support reusable components. Moreover, the REST API connection to the servers consumes lesser bandwidth, thereby allowing HTTP requests to efficiently handle data.

Full utilization of the existing data

Unlike many other frameworks, AngularJS does not pose any restrictions regarding the management of underlying data. The users of Angular JS apps can access the underlying database as these apps are implemented using RESTful APIs. In case one is using internal APIs, the existing front-end code can be replaced by employing an Angular app and hence the server-side security can be re-used effortlessly. Apps built using web app frameworks like Django, Rails, etc. can also be easily replaced by Angular apps using directive-based implementation to improve the website’s performance.

A secure access management process

Whenever businesses plan to upgrade an application for leveraging the benefits of Angular they are doubtful whether Angular would be able to utilize the existing security strategies meant for maintaining the level-of-access restrictions that have been mandated by departmental regulations. Thankfully, due to the flexibility of the Angular eco-system, a plethora of options are available that enable developers to merge the existent domain systems into the app-login and its security flow. However, AngularJS being a front-end inclusion, one needs supplemental libraries like Idapjs to reap the benefits of the aforesaid functionality. An interaction between AngularJS and these supplemental libraries enables implementing single sign-on. These libraries are utilized by integrating some code and conducting a security audit for detecting the presence of any vulnerability.

Parallel Developmental ability

The success of any responsive web app development project depends on the collaboration amongst the team members. The Angular environment simplifies collaboration between developers. The Dependency Injection eases out the process of script-sharing, and integration with the previously-created modules using Angular. Furthermore, the myriad libraries available, enable the imbibing of new features into projects.

Improved testability

A web app might require alterations in any stage of the developmental process, with a need to conduct testing for boosting performance and addressing issues. AngularJS development proves highly advantageous in such situations as it enhances the testability of web apps. Given below are the reasons for the same.

Its Dependency Injection finds out the areas that require testing.
The in-built Angular modules enable exhaustive testing for every module that is created.
Support for real-time testing is available.
The official Angular website provides ample documentation on testing methodologies.

Therefore, testing becomes effortless for developers working with Angular.

Maintainability of apps

Several maintenance issues like fixing bugs, adding new features, etc. crop up post-deployment. Fortunately, Angular web applications are quite maintainable. This is because AngularJS uses the model as the source, resulting in the creation of an object-oriented client-side design. The object-oriented design principles help to make the code more maintainable.

The Security quotient

Web apps being susceptible to cyber-attacks, it becomes quite challenging for enterprises to ensure their security. Angular JS development minimizes security threats to a considerable extent due to the reasons given below:

Usage of the HTTP interface in the form of a REST API or a web service for communicating with the server ensures safety.
The flexibility of the Angular environment permits the user to integrate Angular apps with third-party security systems.

The presence of a Dynamic Community

Being Google’s brainchild, the Angular JS framework enjoys the support of a Google-backed dynamic community comprising of experienced and highly proficient Angular developers. The community has been tasked to solve the queries of Angular app developers. It also arranges for conferences wherein software firms from all corners of the globe are welcomed to provide information regarding the novel innovations and progressions on Angular JS.

Are You Interested in Building a Top-Class Website or Mobile App?

Final Thoughts:

Thus, the Angular JS framework decked up with efficient functionalities and productive methodologies prove to be an apt choice for crafting interactive, bug-free, and responsive web applications. Entrepreneurs hiring an Angular app development Company to build their website are sure to fly high and touch new horizons of success.

Check out some more attributes on AngularJS web app development in this blog.

Was this blog enlightening? Feel free to write out your thoughts in the comment section below.

Parija Rangnekar, Page 93 Author

Dating App Development- Key Features, Types, Cost, and Monetization Strategies!