Reasons to invest in mobile app development in 2021!

Posted by Parija Rangnekar On Filed under Mobile App Development No Comments
Reasons to invest in mobile app development in 2021!
mobile app development company
Mobile app development has gifted us smart digital solutions that assist users to perform diverse tasks effortlessly and speedily; regardless of the location and time. So, it has been noticed that the demand curve for mobile apps has been steadily rising since the past decade. This demand has sky-rocketed in 2020, on account of the stay-at-home economy triggered by the Covid19 pandemic. Present-day users are glued to their smartphone screens and expect a digital channel for every product or service they require. As a result, the contemporary scenario is such that businesses without a mobile app often fail to attract customers, thereby incurring losses. On the contrary, businesses that have invested in a mobile app created as per the contemporary mobile app development trends; have been blessed with an increased revenue generation. So, it’s high time you should hire a mobile app development company to build a phenomenal app for your enterprise.
In this article, I have penned down the reasons to invest in mobile app development. Let’s explore!

Reasons to invest in mobile app development

Popularity of Mobile Handsets
The current generation of internet users has super-busy schedules. They have no time or intention to switch on their laptop or desktop for viewing your website and prefer to use their smartphone instead, for using digital services. As a result, if businesses wish to draw customers, they must adopt a mobile-centric approach.
24×7 Visibility
It is known to all that modern-day users are on their phones most of the time. Hence it is important that businesses leverage this opportunity thoroughly. The presence of an app constantly on the customer’s phone enhances brand image of the business as it displays the company logo on the smartphone screens of potential customers 24X7. This acts as a continual reminder of your brand’s presence and it becomes impossible for customers to ignore your brand when they need similar products or services.
Brand Recognition and Promotion
Business branding is crucial for businesses for making their presence felt across the globe and showcase their offerings. The presence of a well-designed, curated and user- friendly mobile application works wonders in showcasing your brand without the need for spending on traditional advertisement modes like billboards or signages.
Apart from advertising your brand, a mobile app also enables customers to share their brand experience via reviews and provide them the option to rate your brand. Positive reviews, endorsements, and ratings help to establish your brand value and boost sales as customers consider all these factors before choosing a product or service.
Creation of a Direct Marketing Channel
Mobile applications help to create a direct marketing channel for your business as it offers myriad marketing abilities. Features such as news feed, messenger, etc. enable an exchange of information, like price updates, promotional offers, value deals, booking of forms, announcements regarding updates or new product launches, and many more. The customers can also be sent automated reminders through push notifications, regarding payments, products, or services. Therefore, your mobile app becomes a one-stop solution for users.
Improved Accessibility for users
An enterprise with a mobile application can not only spread awareness about its products and services but also provide round-the-clock accessibility to users. Hence, the users have the convenience to use the services of the business from any place and at any time leading to productive outcomes for the business.
Bridging the Communication gap
Thanks to mobile apps, businesses can provide improved customer care via digital product guidelines, demos, FAQs, reviews by other customers, etc. Additionally, 24X7 helpdesk support is provided via chatbots. As such, customers can reach out to businesses with their queries, complaints, or issues related to products/services; any time with the help of just a few clicks on their smartphone. These offerings help businesses to stay connected with their customers; reduce the costs involved in manual help desk services and also succeed in gaining the loyalty and trust of customers.
Personalized Services for Users
Smart mobile apps are capable of real-time tracking and data analysis. These features help entrepreneurs to identify customer app usage metrics like recent purchases, frequent searches, etc. This information is then analyzed to figure out the app usage patterns, categories preferred by a specific user, and behavioral tendencies. Based on these aspects, businesses can provide personalized services to users in the form of deals, offers and purchase suggestions.
mCommerce facilities
Banking apps and advanced digital payment portals have elevated mCommerce to a new level by offering secure, hassle-free and easy-to-use cashless payment options to online shoppers. Furthermore, users can choose from multiple online payment gateways available. So, an app integrated with the mobile payment option is widely preferred by users.
Boost in sales and revenue
Mobile apps provide flexibility, convenience, and also take care of customer preference. Consequently, consumers, these days prefer a mobile app that goes the extra mile to satisfy their expectations. So, apps that deliver exceptional UX are sure to be universally accepted and generate huge amounts of revenue.

Final words

Mobile apps are powerful tools that help you to stay one step ahead of your competitors and are bound to fetch you a higher ROI. As such, businesses that have not yet invested in a mobile application must consider hiring mobile app development services.
Would like to develop a mobile app for your business? Well then, Biz4Solutions, a leading mobile app development company and technology partner, is worth a try! Our highly proficient developers have crafted profitable apps for customers from diverse domains as per their business needs.

How will Covid19 Impact the Future of the Educational Sector?

Posted by Parija Rangnekar On Filed under E-Learning, Healthcare No Comments
How will Covid19 Impact the Future of the Educational Sector?
Amidst the wake of the global crisis on account of the Covid19 pandemic in 2020, the educational sector was massively impacted. With educational institutions shut for an indefinite period, uncertainty loomed large amongst the learners as well as educators. However, eLearning app development came to the rescue by providing smart solutions that ushered in myriad remote learning methodologies. The year 2020, has witnessed the emergence of innovative eLearning solutions to satisfy the challenging requirement of the educational sector. These smart learning technologies have transformed the learning methodology altogether. Digital learning is the new normal!
The on-going trend of learning via digital learning tools has proved particularly beneficial to corporate professionals with busy-schedules but has negatively impacted a certain chunk of learners. As per industry experts, this trend is here to stay in the years to come. Now, the most intriguing question that is lingering in the minds of the stakeholders of this sector is; “How will this remote learning trend impact the future of learning?”
This article explores the impact of the Covid19 pandemic on future learning and teaching!
But before we delve deeper, let’s have a look at how the new eLearning trend has impacted the learners and educators.

Covid19-induced challenges

  • Underprivileged students without internet access have been hit hard by the new online educational trends. It became almost impossible for them to continue their education.
  • Many parents cannot afford online teaching as they have suffered wage cuts or job loss during the pandemic.
  • This sudden change in the teaching-learning methodology has created confusion amongst educators due to lack of experience and absence of effective ways for interaction.

How will Covid19 impact the Future of Learning?

Open-source eLearning solutions
Governments across the globe are trying to devise open-source eLearning solutions to provide education to all students regardless of their technical barriers. Mobile-friendly solutions and highly accessible online portals for teacher-student interaction are intended so that even the marginalized and impoverished students can continue their education.
Blended Learning Methodologies
Many of you must be wondering; “What changes will be made to classroom structure or attendance during and after the COVID-19 pandemic?” It is believed that post Covid19, a strategy of blended learning will be incorporated in the education industry. Blended learning refers to a combination of eLearning tools and the face-to-face learning method to reap the benefits of both worlds. Online mode of homework submission and lighter school bags are the expected outcomes of this approach. Moreover, blended learning would zero down the existing limitations in the traditional educational system and would act as a promising alternative if such crisis situations arise in the coming years.
Personalized Learning powered by AI
Artificial Intelligence has gifted digital learning with innovative strategies that are way more interesting and engaging as compared to the traditional ones. The reason is AI enables the creation of personalized learning experiences that are tailored to suit specific needs. This kind of learning is a boon in the realm of higher education; wherein the one-size-fits-all technique fails to succeed. Adoption of a personalized learning approach will help colleges and universities to resolve common issues like high dropout rates, lack of tools to engage students, etc. This approach will also enable the educators to track every student’s learning outcome, thereby making way for more effective teaching techniques.
Redefined role of educators
The trend of online education has brought about a change in the role of educators as well. Now teachers, who were considered to be “knowledge-givers” are gradually becoming “facilitators” in the realm of pedagogy. Teachers these days are expected to assist the students to utilize the online learning tools effectively so that they become experts in self-learning.
The year 2020 has witnessed that most teachers were not well equipped and prepared for the sudden shift to online teaching. So, the educators must be provided with the necessary training so that they are well versed with technology and can switch between offline and online teaching modes as per the need.
Convenient methodologies to ease out teacher’s tasks
eLearning solutions powered by smart technologies will ease out assessment-related tasks like evaluation, designing question papers, preparing grade sheets, and many more. This will save time and teachers would be able to concentrate on tasks like improvement in teaching quality, self-skill enhancement and designing more innovative course material.
Rising Demand for skill-based short-duration courses
The Covid19 crisis has ushered in uncertainty in the job market as well. Therefore, to maintain agility and stay up-to-date with the latest skills like AI, data analytics, machine learning, deep learning, etc. professionals as well as fresher’s are opting for industry-ready courses to scale up their skills and hence remain resourceful for a long period. Quality online learning programs and online training sessions are being preferred the most. As a result the user intent query-Investments in edtech products is on the rise.

Final Words

Adopting digital learning design paths for learning and development is the new-age necessity. Therefore, if you are yet to digitalize your educational facility, you should consider doing so. Hire a Mobile App Development Company to create an outstanding eLearning solution. The blog “Key considerations for architecting an impeccable mobile eLearning app would provide useful insights and guide you.
For eLearning app development advice and assistance reach out to Biz4Solutions, a highly experienced eLearning app development company that excels in developing futuristic eLearning apps as per your specific need.